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2018’s Hottest Trends in Menswear and Fashion For the Everyday Guy

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It’s a new year and we need to know what’s cool, what’s trending, and how we can upgrade our wardrobe.

Latest Men's Fashion 2018 - New Menswear Style Trends 2024

We’re not big believers in someone telling us what we should be wearing, but sometimes we could all use a helpful nudge in the right direction.  If you’re looking for the hottest fashion coming off the mens runway in 2018, this probably isn’t the place you’ll find it.  However, if you’re just an average everyday guy (like us) here are some of the coolest trends we’re seeing that even we could pull off (well, at least some of them).  We’ve covered you from jeans, sunglasses, bathing suits and everything in between.  We even tossed in a new trend in cologne we’ve been seeing.  So get inspired with some of the best in menswear and men’s fashion (so far) in 2018.

The J E A N S: 
J. Crew ‘Sutton’ Jeans in Walker Wash Denim – Buy Now

New Mens Jeans 2017: J. Crew for Fall Winter 2018

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It can be super tricky when it comes to finding the right jeans, especially the ones that fit you best.  We won’t tell you what style you should be wearing, but this year we’re seeing more slim fit options that (don’t worry) aren’t in the ‘skinny’ category and far from ‘baggy.’  Regardless of the fit we always recommend a rolled cuff to up your style-game a bit.  It helps you look like you’re trying without trying too much.  Plus it’ll show of your tanned ankles in the summer and your killer boots in the cooler months.


The S H A D E S:
Haskell Crystal Polarized Sunglasses – Buy Now

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These crystal clear sunglasses are some of the trendiest we’ve seen in 2018.  They’re crafted from customized cellulose acetate that’s cut from one single sheet of acetate so that the color is the same across your entire frame.  These, too, are hand-polished for 3 days with wax compound to ensure you’re getting a top quality pair of sunglasses.  Rock ’em with anything from your favorite pair of jeans, shorts, or your (ugh) business suit that you’re forced to wear from time to time.  Style your face.


The S N E A K E R S:
Adidas ‘Adizero Temp’ Men’s Running Sneakers – Buy Now
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These are perfect to kick off the new season and your new health kick (you know the one).  We love these running shoes because they’re lightweight, have a mesh-and-knit upper for close-fitting ventilation and are perfect for both wet and dry running paths. Plus, while the off-white, orange, and navy blue color combos look great, you can also get them in all black, indigo, and white.



The V E S T:
J. Crew ‘Walker’ Spring Vest in Navy Blue – Buy Now

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A brilliant cotton/poly blend vest perfect for a change in the season.  While we always go the ‘blue’ route this vest also comes in burgundy, olive wood, and black.  They’re priced right so pick up a couple and switch it up throughout the year (hello fall!).  Pair them with dark jeans, light chinos, or even your tailored-fitting joggers.  It keeps you looking sporty, but buttoned up throughout the changes in temperatures.


The S A N D A L S:
Men’s Birkenstock Navy Blue Waterproof Slider Sandal – Buy Now

Mens Flip Flops 2017: Birkenstock Waterproof Slide Sandals in Navy Blue 2018

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Birkenstocks are back!  As if they ever left.  These waterproof unisex sliders are uber-comfortable, stylish, and will be popping up everywhere this season. These sandals are lightweight, contoured, have a strong rubber sole and waterproof.  Plus, they’re totally affordable.  Check them out in a variety of great color options like black, white, red, light blue, silver, yellow, green and more.


The C O L O G N E:
Scentbird Cologne Monthly Subscription Box – Buy Now

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This year it’s all about test-driving before you buy.  If you’re not ready to commit to an entire bottle of new cologne (guilty as charged) you can now sample the latest scents each and every month.  Choose from more than 150 major cologne brands like Burberry, Dolce & Gabbana, Versace, Tom Ford, Acqua di Parma, Coach and so many more.  Each month you’ll receive your new fragrances (the first month they’ll even give you a reusable travel-friendly refillable case) for you to test out.  They provide enough cologne so that it’ll last you the entire month (averaging around 3 sprays of the cologne per day).


The S W I M T R U N K S:
BOTO ‘Aruba Palm Trees’ Swim Trunks in Navy Blue – Buy Now
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This head-turning bathing suit is tailored fit, so it’s not going to sit on you in a baggy-type situation, which is even better for when you get into the water.  It won’t look like a giant trash bag is floating up to the surface.  We love the tiny little embroidered white palm tress against the dark blue background that really makes this swim suit pop.



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The S H O E S:
J&M 1850 ‘Merritt’ Cap Toe Derby Dress Shoes in Black Leather – Buy Now
Best Mens Shoes 2017: JM 1850 Derby Cap Toe Shoes for Men 2018
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Such a clean look for an affordable dress shoe.  In 2018 it’s all about the cap toe derby shoe.  Check them out in tan leather if you want a shoe that grabs your attention a bit more.


The C H I N O S:
Slim-Fit Stretch Washed Chino Pants in Grey – Buy Now

Best Mens Chino Pants 2017: Grey Slim Fit Khaki Chinos 2018

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Because chinos aren’t just to wear to work anymore.  In 2018 we’re pairing them with a fitted baseball tee, our favorite t-shirt, or a casual button-down.  Roll the cuff to keep the casual look going.


The S H O R T S:
The Best Men’s Shorts for Spring / Today 2018: J. Crew Printed Shorts – Buy Now

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We’re loving these 9-inch deep blue printed shorts from J. Crew.  Plus, the added white printed retro car with surfboard is such a fun touch that brings a basic blue pair of shorts to the next level.  These are nice and lightweight and 100% cotton.  Easy, breezy, beachy.


The T E E:
‘Liquid Brunch’ Vintage T-Shirt – Buy Now

Funny Liquid Brunch Tee for Men 2018

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The B R I E F C A S E:
Frye ‘Logan’ Leather Briefcase in Cognac – Buy Now

Best Briefcases for Men 2017: Mens Frye Logan Designer Leather Briefcase 2018

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The W A T C H: 
 Movado ‘Bold’ Leather Strap Watch, 42mm – Buy Now

Best Men's Watches 2017: Movado Leather Strap Watch for Men 2018

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This year we’re seeing brown and black being paired together and combos of vintage straps with modern faces.  Mix that old with new and turn some heads in the process.


The E Y E G L A S S E S:
Sandalwood Matte Eyeglasses – Buy Now

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While we still love the the thick black Clark Kent look from the past few years, in 2018 we’re seeing frames a bit thinner and in some more subdued tones like tan, tortoise, and marble patterns.